March 16, 2011 — Pentax Optio RS 1500

Pentax logoPENTAX Imaging Company announced the infinitely customizable Optio RS1500 digital compact camera.  The new PENTAX Optio RS1500 is easy to use and easy to dress to match the personality and style of its owner.  Pentax Optio RS 1500 This cosmetically customizable digital camera features a new removable PENTAX-original faceplate system featuring a no-hassle screwless faceplate design and interchangable lens ring snap (choice of orange or black included) to hold custom skins of any personal choice or design.


March 3, 2011 — Pentax Optio S1

Pentax logoPENTAX Imaging Company announced the PENTAX Optio S1 digital compact camera with advanced, easy-to-use features and an eye-catching, gem-like finish. Pentax Optio S1Available in striking Chrome or a glossy Black or Green, the Optio S1 is a fashionable and elegant digital camera with an ultralight body featuring a 14 megapixel sensor, 5x optical zoom(28-140mm), 2.7 inch LCD viewfinder, and HDR(High Dynamic Range) mode.--(448)

February 7, 2011 — Pentax Optio WG-1 and WG-1 GPS

Pentax logoPENTAX Imaging Company has announced its 12th generation of adventure series digital cameras – the PENTAX Optio WG-1 and PENTAX Optio WG-1 GPS. Pentax Optio WG-1Featuring outstanding waterproof, dustproof, shockproof, coldproof, and crushproof capability, these extra-rugged models take adventure photography to new heights (and depths).


February 25, 2010 — Pentax Optio W90 and X90

Pentax logoPENTAX Imaging Company announced the eleventh generation PENTAX Optio waterproof digital camera built for rugged adventure in every way. Pentax Optio W90The PENTAX Optio W90 offers enhanced waterproof, shockproof, dustproof, and coldproof performance and features an inventive Digital Microscope mode with LED lighting to capture small but intriguing subjects. Designed with the look of mountaineering equipment, the Optio W90 kit includes a woven web fabric strap complete with a carabiner to attach the camera to a backpack and other outdoor gear.--(349)

January 25, 2010 — Pentax Optio I-10, H90 & E90

Pentax logoPENTAX Imaging Company announced three new compact digital cameras. Most unique is the slim and stylish PENTAX Optio I-10 with a design inspired by the classic look of film SLR cameras.   The Optio H90 digital camera with a clean, contemporary design that was developed with the concept of “functional beauty” in mind. Pentax Optio I10The affordable Optio E series is the PENTAX Optio E90. Priced at just $99.95 USD, the Optio E90 features a 10 megapixel CCD, a 3X wide angle zoom (32mm-96mm equivalent) and a large 2.7 inch LCD housed in a luxurious rubber coated body for a sure grip.--(344)

November 15, 2009 — Pentax Rebate Deal

Pentax logoGOLDEN, Colo. PENTAX Imaging Company has announced a FOCUS ON SAVINGS rebate that offers a $100 prepaid card on an exciting choice of PENTAX lenses. From now until January 15, 2010, K-7 buyers may select from more than 20 lenses and receive a $100 VISA prepaid card rebate for each and every qualifying lens1 purchased at the same time.--(329)

September 16, 2009 — PENTAX K-x

Pentax logoPENTAX Imaging Company redefines the entry-level digital SLR category with the introduction of the K-x digital SLR.  This latest PENTAX camera offers high-end features including Live View and HD video.  And, since there’s no rule that SLR cameras must come in black only, the K-x will be available in a choice of white or black, as well as special, limited edition red and navy.
Pentax K-x
Priced at $649.95 USD (for body with DA L 18-55mm lens), the extremely compact and lightweight PENTAX K-x forges ahead on the trail initiated by the popular PENTAX K2000.


August 5, 2009 — PENTAX Optio P80 & E80

Pentax logoPENTAX Imaging Company has announced the latest models of two of its most popular, feature-rich, wallet-friendly compact digital cameras.  The ultra-slim and stylish PENTAX Optio P80 digital camera features a lightweight design in three fashionable colors including Black, Pearl, and Mint. Pentax Optio P80The new entry-level PENTAX Optio E80 features a large, easy-to-view 2.7 inch LCD monitor, beginner-friendly controls and high resolution widescreen HD video capture.--(323)

August 5, 2009 — Pentax Optio WS80

A bold, new waterproof digital camera jumped into the swimming pool today.  PENTAX Imaging Company announced the Optio WS80, the newest contender in the durable, affordable digital camera category.

Available in two bold, his-and-her’s designs, the water and dustproof Optio WS80 is a perfect choice for travel, outdoor activities and families. 


June 24, 2009 — Pentax Optio W80

The manufacturer that builds digital cameras to go boldly where none have gone before has announced the PENTAX Optio W80.  More adventure-proof than ever, this latest PENTAX digital camera is waterproof, dustproof, coldproof, and now shockproof enough to withstand impact from a fall of more than three feet (one meter).--(325)

May 20, 2009 — Pentax K-7

PENTAX Imaging Company announced the launch of the PENTAX K-7 digital SLR camera.  This latest PENTAX K series camera is designed for advanced photographers seeking high-end design and features without the cost of a professional DSLR system. The PENTAX K-7 features a rugged, yet compact new body design, a new 14.6 megapixel CMOS sensor rebuilt from the ground up, and advanced features such as HD Movie Capture and new, unique-to-PENTAX camera controls. --(326)

February 23, 2009 — Pentax reduces prices on K20D

PENTAX Imaging Company has announced a reduction in the minimum advertised price (MAP) of the award winning PENTAX K20 digital SLR. Effective immediately, the MAP price of the PENTAX K20D body and two K20D lens kit configurations have been reduced by $200.00 USD. The new MAP pricing is as follows: PENTAX K20D body only: $799.95; PENTAX K20D with DA 18-55mm II lens kit: $879.95; PENTAX K20D with DA 16-45mm lens kit: $1199.95.--(284)

February 5, 2009 — Pentax price drop and rebates

Pentax logoEffective February 1, 2009, the PENTAX K20D digital SLR body alone and all other K20D body and lens configurations will have an in-store instant $100.00 Consumer Rebate. This is for a limited time only and ends February 22, 2009. PENTAX is also extending the K20D FREE Three-Year Warranty (one year standard, two years extended) on all K20Ds purchased by March 31, 2009.Pentax K2000
PENTAX also reduced the price of the PENTAX D-BG3 Battery Grip to $19.95 ($129.00 value) when combined with the purchase of the PENTAX K200D digital body and any PENTAX lens by March 31, 2009.--(259)

January 5, 2009 — PENTAX Optio P70

PENTAX Imaging Company has announced the ultra-slim PENTAX Optio P70 digital compact camera which is a high-performance model featuring fast, advanced functions to make high-quality digital photography simple and effortless.  With 12 megapixels for large, detailed images, a 4X optical zoom  (equivalent to 27.5-110mm), plus a wide angle 28mm lens that is ideal for landscape, indoor and  group photos, the fashionable Optio P70 metal body is available in multiple stylish colors.--(244)

January 5, 2009 — PENTAX Optio E70

PENTAX announces the latest model in the PENTAX easy-to-use, affordable compact digital E series: the Optio E70.  Designed for new digital users, the Optio E70 offers simple operation with large control buttons in a compact, ultra-slim body.  With a 10 megapixel CCD and a 3X wide zoom lens (equivalent to 35mm- 105mm), the Optio E70 features a 2.4 inch color LCD monitor to easily frame and review your images and video.  Perfect for travelers, the Optio E70 is compatible with AA batteries that are easy to find in nearly every destination.--(245)

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